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  • History GeldKarte

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History of GeldKarte

GeldKarte makes its way: it all started in 1996

  • 2011+
  • 2010
  • 2009
  • 2008
  • 2007
  • 2006
  • 2005
  • 2004
  • 2003
  • 2002
  • 2001
  • 2000
  • 1999
  • 1998
  • 1997
  • 1996


2011+

  • Rising acceptance for contactless GeldKarte within event locations an sport stadiums
  • Preparations for the biggest contactless GeldKarte trial in Germany (Hannover/Braunschweig/Wolfsburg) start
  • GeldKarte as the perfect payment solution in German school cafeterias is on the run
  • New acceptance for GeldKarte within electric charge stations for cars or municipal subsidizations for the poorest



2010

  • Expansion of GeldKarte-utilization in school- and factory canteens, in launderettes and copyshops
  • Smart[e]r paying and winning: The lottery goes into a second round
  • Contactless payment and electronic ticketing concerning football stadiums continues to move on
  • Focus on online payment with GeldKarte



2009

  • Starting 1.1.2009: age verification at cigarette vending machines
  • Nationwide implementation of cashless payment with GeldKarte at school canteens
  • E-tickets via GeldKarte: Save on ticket prizes at Munich zoo Hellabrunn P
  • Pilot operation of contactless payment on the golden chip with Dual Interface Card



2008

  • GeldKarte online load: load and reload your Prepaid credit
  • New, especially secure ZKA standard for chip card reader devices: Secoder®
  • Expansion of the GeldKarte acceptance as a secure payment product within the Internet
  • Increased usage of GeldKarte at washhouses and at on site photocopiers in washhouses



2007

  • From 1 January 2007: age verification (16+) by GeldKarte at 460,000 cigarette machines nationwide
  • Strong growth figures for GeldKarte payments at cigarette machines and other vending machines
  • Increased usage of GeldKarte for age verification on the Internet
  • Premiere: Top-up your GeldKarte on the Internet!
  • Record usage figures: more than 148 million € turnover with GeldKarte



2006

  • "GeldKarte Motor Challenge": GeldKarte sponsors racing fun with motorized Bobby Cars
  • Chip-based electronic ticketing at CHIO 2006 Aachen for subscriber tickets and day passes
  • Premiere for music concerts: electronic tickets stored on chip cards via the Internet
  • Additional method for age verification on the Internet: browser plug-in for reading the GeldKarte
  • mediaonline.de, MediaMarkt's online shopping platform, integrates GeldKarte as payment method
  • Re-fitting of all cigarette machines for GeldKarte acceptance and age verification
  • Record usage figures: more than 100 million € turnover with GeldKarte



2005

  • comdirect Bank decides to issue ec cards with microchip and "Jugendschutzmerkmal" for the protection of minors
  • 350,000 of 500,000 cirgarette machines are re-fitted for using GeldKarte
  • introduction of a system for the protection of minors on the Internet: German "Kommission für Jugendmedienschutz" (KJM) the system
  • successful premier of e-ticketing at Aachen's CHIO horse tournament
  • foundation of Initiative GeldKarte e.V.



2004

  • over 60 million cards in Germany
  • over 38 million payment transactions of approximately 140,000 acceptance points
  • marketing campaigns in Cologne, Munich, Nuremberg, Frankfurt
  • new promotical concept "GeldKarte on Tour" for banks and acceptance partners
  • HypoVereinsbank is introducing the GeldKarte chip on its debit cards including protection of minors



2003

  • large marketing campaign in Munich
  • first chipcard reader bundles for using GeldKarte on the Internet
  • paid content and micropayments gain in importance for online sellers
  • active acceptance terminals grow by 20%, reaching 120,000!



2002

  • a large number of GeldKarte acceptance points are established and accompanying marketing activities launched in two trial cities, Leipzig and Hamburg
  • the GeldKarte is first used to make payments via the Internet
  • the school student GeldKarte is launched at a high school in Saarlouis
  • introduction of the Giessen-Card (the first City Card in the German state of Hessen)



2001

  • the GeldKarte is marketed successfully in Münster, Böblingen/Sindelfingen and Hanau
  • more than 6,000 stamp machines are converted to accept the GeldKarte
  • a marketing campaign is run in parking lots
  • successful campaign in Frankfurt/Main
  • students at the Fachhochschule Frankfurt, the Frankfurt technical college, are supplied with a STUDY CHIP which includes the GeldKarte function
  • the bonuscard Bocholt, AugsburgCard and BonusCard Horn-Bad Meinberg schemes begin



2000

  • electronic ticketing is launched as an additional function in Bremen
  • the GeldKarte successfully completes pilot trials in 5,000 cigarette machines
  • the BonusCard scheme is launched in Schleswig-Holstein
  • pilot tests are run on the international use of the GeldKarte in Germany-Luxembourg border region



1999

  • the first parking lots introduce the GeldKarte
  • the GeldKarte is presented at SYSTEMS 99 as a timekeeping system



1998

  • the first successful City Card project gets underway in Gaggenau (Baden-Württemberg)
  • GeldKarte loading and payment terminals are installed at the majority of McDonald's restaurants in Germany



1997

  • the GeldKarte is launched throughout Germany
  • all SparkassenCards expiring in 1999 are fitted with the GeldKarte microchip
  • the TUNIKA university card is launched in Trier



1996

  • German banks launch the GeldKarte
  • pilot-trials are held in Ravensburg-Weingarten





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